Message from the President

Delivering "Excitement" to the World: Bushiroad's Second Stage

Founded in 2007 as a company producing various content centered on Trading Card Games (TCG), Bushiroad Inc. has continued its business diversification and will reach a major milestone in 2027: its 20th anniversary.

Our company holds the mission to "Deliver 'Excitement' to the World." Our purpose is not merely to handle existing content and media, but to create "entertainment" with our own hands, refine it, and continuously deliver it to the world as an experience. Furthermore, we are convinced that our vision of "LIVE-MIXED ENTERTAINMENT"—continuously developing entertainment integrated with live experiences—creates touchpoints between people around the globe and sparks heart-moving enthusiasm.

To fulfill this mission, we have established our "Medium-Term Vision 2030" looking ahead to the year 2030. Regarding content, for the "BanG Dream!" project, we are launching "BanG Dream! Our Notes", the franchise's first completely new game in nine and a half years, while further growing existing content such as "Cardfight!! Vanguard", "STARDOM", and "Revue Starlight", as well as taking on the challenge of creating new content such as "ZERO RISE".

In our Trading Card Game business, alongside further product rollouts for core pillars like "Weiß Schwarz" and "Cardfight!! Vanguard", we will continue to create new titles, building on the July 2026 worldwide simultaneous launch of the "Palworld OFFICIAL CARD GAME" in three languages (Japanese, English, and Simplified Chinese). Regarding overseas expansion, we will accelerate global development across the entire group, aiming to achieve an overseas sales ratio of 50% by 2030.

To respond to these business developments and rapid changes in the times, our company is transitioning to a dual-representative management structure. By combining the founder's experience with the execution power of the next-generation management team, we will build a solid management foundation that generates new growth.

With our 20th anniversary just ahead, Bushiroad has entered its second stage. Please look forward to the future of Bushiroad as we continue to take on challenges on the world stage.

Bushiroad Inc.
Representative Director and Chairman
Takaaki Kidani