It's Bushiroad's Entertainments' Turn!!
Bushiroad Inc. was established in 2007. Originally, we started as a content-producing company, focusing on production and sales of Trading Card Games(TCG). Our business kept growing by diversifying our IP(Intellectual Property) into a wide variety of media, such as games, animations, live music concerts, and more. We celebrated our 15th anniversary on May 18th, 2022.
Through our group-wide promotion using offline events, SNS, and other means, we developed our "IP DEVELOPER Strategy," which stretches from drafting the original character IPs to nurturing those IPs into manga, anime, merchandise, games, and other forms of entertainment.
We also serve as a promotion platform to enhance the value of IPs through collaborating with other companies. For instance, "Weiß Schwarz" is an IP platform-based TCG for both Bushiroad’s own and third-party IPs. In the course of time, we hope to create other types of unique platforms like "Weiß Schwarz".
Weiß Schwarz is an IP platform-type TCG in which both in-house and third-party anime and video game productions are involved in. In the future, we hope to establish many other unique business platforms such as Weiß Schwarz.
In addition, as the market for video streaming services grew over the past few years, people can now access Japanese anime from all over the world. As a result, Japanese anime-related IPs are gaining more and more attention. We, Bushiroad, are taking this opportunity to expand our market to regions other than Japan, such as Asia, North America, and Europe.
Since the global outbreak of COVID-19 in 2020, with our belief "We never stop entertainments," Bushiroad Group continued to deliver offline events such as live music concerts and pro-wrestling to fans, by utilizing non-audience concerts/matches, online live-viewings and so on.
Now that COVID-19-associated restrictions have loosened, it is Bushiroad's turn to show our capability with IP-related live-entertainment events, which is something we are specialized at.
We will continue to play a leading role in the entertainment industry, to deliver the ideas that will be loved around the world for many years to come.
President and CEO