The Strategy & Business Philosophy
The Strategy & Business Philosophy of Bushiroad Group
Entertainment Segment
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Bushiroad
TCG Unit
（Planning, developing, and selling of Trading Card Games）
Digital Contents Unit
（Planning, developing, and selling of Digital Games）
（Planning, developing, and producing of Intellectual Property）
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Bushiroad Works
TCG Unit
(IP Creation)
(Publishing magazines and books)
(Planning and operation of web comic sites)
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Frontwing Lab. Inc.
Digital Contents Unit
(Planning of original story) (Development of Digital Games)
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Bushiroad Music
Live Entertainment Unit
(Planning, production, and management of music content)
(Production and operation of live shows and events)
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Bushiroad Music Publishing
Live Entertainment Unit
(Copiright management of music works)
(Development of the use of music works)
(Publishing musical score)
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Theater company HIKOSEN
Live Entertainment Unit
(Planning,production,and management of mask play musical)
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ARGONAVIS.Inc.
Live Entertainment Unit
(“from ARGONAVIS“Management)
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Bushiroad Creative
MD Unit
(Planning, development, and sales of merchandise)
(Planning and operation of merchandise sales events)
(Managing the e-commerce website)
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Bushiroad Move
(PR＆Marketing Business)
Ad Unit
(Advertisement Agency) (Event Production)
(Audio Visual Production)(Voice Actor Agency “HiBiKi”)
(Credit Card Business)(Film Distribution)
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gamebiz, Inc.
Ad Unit
(Operating information sites)
(Advertisement Agency)
Sports Segment
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New Japan Pro-Wrestling Co., LTD
Sports Unit
(Pro-Wrestling entertainment)
(Planning and sales of merchandise)
(Production and Distribution of video contents)
(Management of fan club)
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Bushiroad Fight
Sports Unit
(“STARDOM”Management)
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Bushiroad Well-Be
Sports Unit
(Health support business)